ERKE Naked Eye 3D Shoes Show
This work was made as a naked-eye 3D animation for the Hongxing Erke Xingchuang concept store in Shenzhen Dalang. This time, they showed the "Qi" running shoes, the high wind sp running shoes, and the small wing trendy skateboard shoes, respectively, showing the sense of technology, sports and fashion.
The technical scene of the "Qi" running shoes adopts yellow and black industrial technology color matching, which reflects its high-tech content, but is close to the present, showing a pragmatic sense of technology, and also forms a clever match with the color of the running shoes; the Gale sp running shoes need to emphasize its sports field The feeling of running. So when making it, think about the scene of him running on the track. At the same time, in order to abstract the concept of running, we virtualize the ups and downs of shoes on human feet, and realize the elasticity of jumping and the sense of speed of running through the bouncing and sprinting of the shoes themselves; The color of the small wings flying out from the back of the skateboard shoes is extended, setting the blue-purple dark scene tone. The spread wings also hinted at the name of its little flying shoes;
--- GIF Animation ---
--- Still Frames Display ---
--- Storyboard ---
Client：鸿星尔克
Agency：亚亮科技
Director：Anthem 周圣宇
Model：Mr.ts.liu 刘太闪
Shoes Render：MingYang 苑铭杨
CGI & Animation：Anthem 周圣宇 QuanYuan 袁泉
Sound Design & Music：Yi Studio
Agency：亚亮科技
Director：Anthem 周圣宇
Model：Mr.ts.liu 刘太闪
Shoes Render：MingYang 苑铭杨
CGI & Animation：Anthem 周圣宇 QuanYuan 袁泉
Sound Design & Music：Yi Studio
