Diana Amarelo's profile

Noodles — Typeface & Packaging design

NOODLES — TYPEFACE & PACKAGING DESIGN
Taking handwritten calligraphy as a starting point and combining it with a geometric approach, this project's goal was to create a playful typeface that could later on be applied to a packaging design. Due to its flexible and stringy nature, it felt natural to create an instant noodle box that would nicely showcase its glyphs and characters.



The typeface first started on paper, sketching and taking a checkered grid as both guide and main rule. After that, it was transferred to the computer in order to be vectorized and be put to use.

As I delve deeper into the development of each type, I felt like exploring some more of its graphic potencial and look for new shapes that would complement the letter. From this exploration, emerged the idea to build a maze. ​​​​​​​


And from there, the rest of the design was born. Its main intent is to play with the twists and turns of the typeface, allowing for each line to go around the box, transporting itself through its various planes and creating a somewhat interactive design.​​​​​​​



Academic Project
FBAUP 2020/2021


If you would like to work with me or just have a nice chit chat, email me at dianasofia.amarelo@gmail.com or find me over at @diana_amarelo on instagram :)

Noodles — Typeface & Packaging design
Published:

Noodles — Typeface & Packaging design

Published: