ACADEMIC INTERNSHIP PROJECT
"To sustainably make the pleasure and benefits of sport accessible to the many"
The project was completed under the guidance of team members of Decathlon India and Decathlon France.
FLX, Decathlon’s cricket brand has an array of products ranging from cricket bats, cricket balls, cricket accessories, cricket apparels, cricket protectives, training goods, footwear etc. all of which had to be considered while designing the packaging guidelines.
One of the tasks was to create a packaging concept for sets of cricket balls, shared below for reference. However, nature of the entirety of the core project work is confidential.
Thanks
Abid Shaikh (Product & Innovation Design Leader, FLX, Decathlon)
Alex Alias (Designer, FLX, Decathlon)
Jeremy Gizycki (Designer, Decathlon)
Nitin Vishwakarma (Senior Faculty, Communication Design, NID Assam)
K Harish Singh (Faculty, Communication Design, NID Assam)
Decathlon
NID Assam
