The story behind Sawwah
Impactful Experiences "Sawwah" promotes genuine and authentic tourism experiences offered by local communities. Get exclusive access to local tours and different types of trips. Pick a category, choose your trip or personalize your own.
The logo concept is inspired by the fact that "Sawwah" loves to make the traveling experience exciting by taking you inside different authentic places in the country you're visiting. This is how we got our logo concept, and it's explained in the photo mentioned above that "Sawwah" is with you on every trip and spot you're visiting to make you have an outstanding experience.
"Sawwah" wants to highlight the beauty of trying new experiences in new places you've never heard about in the country you're visiting, so we decided to reflect on this by using colorful abstract buildings inspired by different cultures from different countries.
