University Project Semester 6 Communication Design Strategy
Fake News Spreads Campagin
The 'Fake News Spreads' campaign aims to make people reassess the way in which they interact and facilitate false health information to themsleves and others. The focus of the campaign is on the COVID-19 pandemic. The campaign is executed through OOH advertising, online and social media accounts, as well as a mobile application and a 30 second animation.
