VIDEO GAME MARKETING ASSETS
Game name: Move or Die
Graphic design & character concepts: Aniela Ariton
Key art & character design: Lidia Macov
Graphic design & character concepts: Aniela Ariton
Key art & character design: Lidia Macov
• LOGO DESIGN & BANNERS •
My job was to localize the Move or Die logo for Simplified Chinese, so I studied the English logo version in order to recreate its effects from scratch. I then applied the logos on banners, both in English and Simplified Chinese.
• PITCH DECK LAYOUT •
This is a very brief and informative presentation overview, containing the most important features and details about the MoD indie video game. It was primarily used as a tool/ support to pitch the game to online platforms.
• THE FIFTH YEAR UPDATE •
My job was to create the fifth year update logo, then apply and adjust the key visuals on multiple formats of banners that were designed for online marketing and in-game purposes. They were used on the game's website, on Twitter, Facebook, Instagram, Steam, PlayStation, Nintendo, Discord as well as on various other platforms.
• THE SEVENTH YEAR UPDATE •
My job was to create the seventh year update logo, then apply and adjust the key visuals on multiple formats of banners that were designed for online marketing and in-game purposes. They were used on the game's website, on Twitter, Facebook, Instagram, Steam, PlayStation, Nintendo, Discord as well as on various other platforms.
• OTHER UPDATE ASSETS •
My main focus was to design update logos and banners. Using the key art and logos I then created marketing and in-game assets. They were used on various platforms, like Steam, Nintendo, PlayStation, Twitter, Xbox etc.
• SOCIAL MEDIA IMAGES •
With each game update I had to work on various banners, that were used on Twitter and Discord to promote sales coming from many different online platforms, such as PlayStation, Xbox, Nintendo, Steam, Humble Bundle. These are a couple of examples.
• CHARACTER DESIGN •
Dead by Daylight Crossover characters that were based on my concepts and implemented in-game. These are a few examples of my character designs and concepts, that were used in multiple game updates and crossovers with other indie video games.
