Nomadism, way of life of peoples who do not live continually in the same place but move cyclically or periodically. It is distinguished from migration, which is noncyclic and involves a total change of habitat.

We all have our lives – school, work, the coffeehouse, the bar and our comfortable, loving beds. But have you ever wondered what it would be like to turn life completely upside down and live a different way? There are still millions of people scattered around the globe living as nomads, whether as hunter-gatherers, herdsmen or craftsmen selling their wares.

We were asked to design the visual identity for a new coffeeshop in Dakar of Senegal with contemporary aesthetics and authentic African aura, adding the culture of African nomadic life.

Following its gourmet, sophisticated nature, we developed the name “NOMADIC”. A name referring to the African nomadic tribes and the way of living. Responding to the concept of a premium coffeeshop and given the superior quality of the products offered.