There is a spot where style, status and proximity, pleasant environment and comfort meet, where service is part of branding, and branding must convey these messages in such a way that the place becomes the top-of-mind selection for customers.
This all is the basis of the Park Bridge branding, where the subtlety of the lines coming from the graphic interpretation of the bridge is combined with deep colors, and the stylistic elements add lightness to the branding.
