The hidden Brand - Colombiana

All sponsor brands are forbidden at the Olympic Games. Only the names and symbols
of each country are allowed.
However, Colombiana found a way to hack that rule in order to be with our athletes,
and also been in front of the cameras around the world.​​​​​​​



SANCHO BBDO
CEO: CARLOS FELIPE ARANGO
MANAGING DIRECTOR: ANDRÉS CARVAJAL
CCO: MARIO LAGOS
CSO: JUAN CAMILO LAVERDE
CBO: NATALIA PÉREZ
ECD: DANIEL ÁLVAREZ, DIEGO CONTRERAS
EBD: LUISA MÁRQUEZ
CREATIVE DIRECTOR: JAIME JIMÉNEZ
ART DIRECTOR: DIEGO CONTRERAS, JUAN HUERTAS, GABRIEL ESCOBAR, CATALINA PARRA
COPY WRITER: DANIEL ÁLVAREZ, JAIME JIMENEZ, JUAN MANUEL MONTES, NATALIA PRIAS
HEAD OF BUSINESS: NICOLÁS JARAMILLO
BOM: JUAN DAVID CORTÉS
HEAD OF STRATEGY: SEBASTIÁN QUIROGA
MOTION GRAPHICS: ANDRÉS CASTRO
POST PRODUCTION: CEREBRO
AUDIO PRODUCTION: STUDIOS MACHINA


The hidden Brand - Colombiana
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