"Reposition the National Trust away from its current perceived image; make it relevant to the modern visitor. Put the Trust firmly at the center of a drive to re-establish the importance of place in our lives.
Create an integrated campaign that makes their brand stand for a positive impact on people’s relationship with nature and beauty, forever."
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Why get people to plant Memory Trees?
App
Labels to show who the tree belongs to and the memory it holds
Keep your memories safe on the National Trust Memory "Stick"