SODIC, ONE OF THE LARGEST REAL ESTATE COMPANIES IN EGYPT IS COMMITTED TO CREATING A STRONG INTERNAL COMMUNITY OF EMPLOYEES BY CREATING A CULTURE BUILT ON FIRM VALUES THAT DICTATE HOW THINGS ARE DONE. TO REINFORCE THIS IDENTITY, WE CELEBRATED WHO THEY ARE AND WHAT THEY STAND FOR. Making an unforgettable ceremonial event to relaunch their culture and values.
Client SODIC
Agency DOTMENT
Creative Direction Abdurrahman Hosni
Graphic Design Safeya Mohamed, Muhammed Farag
Motion Graphics Ahmed Khattab, Ahmed Elmesery, Abdullah Zidane
Agency DOTMENT
Creative Direction Abdurrahman Hosni
Graphic Design Safeya Mohamed, Muhammed Farag
Motion Graphics Ahmed Khattab, Ahmed Elmesery, Abdullah Zidane
A teaser video was sent to all employees, aiming to build
anticipation and reveal the date of the upcoming event.
800+ employees were professionally photographed. Their photos were used as essential branding elements throughout the experience to ensure a high level of relevance and involvement. They did not know why they were being photographed...
A personalized invitation was sent to all employees with their pictures, but with a twist.
We sent invitations randomly to employees and asked them to try to deliver invitations to the person in the picture, and use the SODIC LinkedIn page to find each other.
This post garnered the most engagement on the company's LinkedIn page!
Identity, values, and brand topics were covered in fun, interactive, and educational segments throughout the whole event.
Upon returning to the office, employees were greeted by branding reminding
them of their spirit and essence.
An enjoyable and playful survey matched each employee with the value he represents!
A night to remember till today!
We appreciate you stopping by :)
