Instagram Features You Can Use To Promote Your Shopify Products
Before considering the strategies top Shopify shops use in advertising their products on Instagram, allow us to take a short look at the primary equipment to be had to you for driving sales on Instagram:
1. Shoppable Posts
Shoppable posts allow clients purchase directly via them the usage of product tags you've got added. Product tags are much like tagging different Instagram customers in a photograph or video. The only difference is that you are tagging your Shopify products instead of tagging users.
When clients click on them, they are able to view your product catalog rather than being caused by any other user’s profile web page.
2. Product Stickers in Instagram Stories
You can use product stickers to tag precise Shopify products on your Instagram Stories. This is much like the way you tag your Shopify products in the everyday posts you make in your feed.
3. Shop Tab
The keep tab is an icon for your profile page that humans can click on directly to locate all the goods you have formerly tagged to your Instagram posts. You can easily spot The “keep” tab where the “Activity” icon used to be.
4. Swipe-up Links in Stories
Swipe-up hyperlinks in Instagram Stories assist you power greater visitors to your product landing pages without delay out of your Stories. However, this option is the only to be had to Instagram business money owed that have at least 10,000 followers.
5. Instagram Checkout
By permitting Instagram checkout, you permit your clients to buy without delay out of your Instagram account without going out of doors the app. As a Shopify merchant, you could install your Instagram and check out the usage of Facebook channel integration. This gives your clients an advanced buyer enjoy because it makes it easier for your customers to complete the checkout method quickly.
Now that we've got considered the primary equipment to be had to you for driving sales to your Shopify store, allow us to consider some ways you could enforce your Instagram marketing strategy.
