Lesil: Unbreakable protection
of your liver
Challenge:
Lesil is a hepatoprotector which protects your liver when you eat unhealthy.
Lesil is a hepatoprotector which protects your liver when you eat unhealthy.
In a 30 seconds TV commercial we had to show that Lesil is a modern and very
reliable protection.
Solution:
So we presented Lesil as a unique anti-virus soft for liver. And we made a funny
story about professional hacker-spy who tries to hack (in Ukrainian: “brake”) the liver.
But nothing works against Lesil, not even junk food, cakes or alcohol.
Creative director: Svitlana Tsvelenieva
Art-director: Daria Brychevska
Copywriter: Evgeniy Babiy
