Anne Lee's profile

Coffee House - Branding

Welcome to Coffee House!

Welcome to Coffee House!
Brands of the future must curate in-person experiences that will engage community and attract inspiration. Selling product will no longer be enough to garner an audience. That’s why….

Coffee House is an event space serving coffee and light bites alongside lively curated music. Unlike a typical coffee shop or lounge, Coffee House plays all genres of music and offers a rotating reading selection of art and design books. DJ sets are enjoyed at a comfortably low volume, accompanied by soothing beverages where alcohol is absent. Low seating and warm lighting invite guests into a relaxed space, either indoors or out on the private shaded patio. 

For a nominal fee, customers can opt in or out of a membership that grants them access to a rotating collection of art and design books that are traditionally inaccessible due to their high price point and scarcity. Membership proceeds collect towards new reading material for all members to share and benefit from. This promotes a sense of shared space and common interest as well as care for objects that are used by members within the space. Membership costs may decrease depending on how many members join the membership collective. This will encourage referral from friends and family to lower costs for everyone.

Humans need variety, and they need rest! That’s why the event space is only open some days of the week. Special events happen every so often, with some Saturdays closed while others remain open. Special 'Spin Saturdays' are often an all day affair where visiting artists and traveled guests exchange unique talents.

Branding visuals are more relaxed, trading in perfection for one-off unique illustrations and posters inspired by casual event flyers. Type is straightforward and lends itself to both large and small physical print applications where text can be easily updated to accommodate new promotions as the brand lives on.
Fill up your cup!

Branding by Anne Lee.
Contact: anne@anneleedesigns.com
Credit: Brand concept by Anne Lee.
Contact: anne@anneleedesigns.com
Coffee House - Branding
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Coffee House - Branding

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