The idea behind the video was to document the process of making footwear and to share this information as a marketing piece prior to the launch of the collection.
Editing Credits:
Shaun Roberts / Triplewide Collective
Promo Video: Frank Magazine / Ride Snowboards
Editing Credits:
Shaun Roberts / Triplewide Collective
Warp Magazine (Japan) feature
The experimental promo video was created as a Viral Marketing piece prior to the launch of the footwear collection.
Editing Credits:
Shaun Roberts / Triplewide Collective
Following the viral video, posters were created for all storefronts & "Wheatpaste Campaign"
