Soups n' Salads

Illustrator
Branding


SOUPS N' SALADS
VISUAL IDENTITY // PACKAGING // SOCIAL MEDIA // MOTION

EN Between Amjad's Farm and your table, there is us. It's the prerogative of being simple, direct and focused on freshness that gave us the design principles to work on visual and verbal narratives. Soups n' Saladas is a farm to table restaurant concept focused on, well... Soups n' Salads.
For this brand universe, we brought the already known hues of green from the Segment to clash with a light purple hue. From there, loads of nice contrasting colors, asymmetric forms that reminds us of the organic inconsistencies and lots of movement all around pave the way to an energetic brand story. One to make us fall deeper in love with the flexitarian world.
PT Entre a Fazenda do Amjad e sua mesa, lá estamos nós. É a prerrogativa de ser simples, direto e focado no frescor que nos deu os princípios de design para trabalhar nas narrativas visuais e verbais. Soups n' Saladas é um conceito de restaurante farm to table focado em, bem... Soups n' Salads.
Para esse universo da marca, trouxemos os já conhecidos tons de verde do segmento para se chocar com um tom roxo claro. A partir daí, muitas cores contrastantes, formas assimétricas que nos lembram das inconsistências do mundo orgânico e muito, muito movimento ao redor pavimentam o caminho para uma história de marca super energética. Um para nos fazer apaixonar mais profundamente pelo mundo flexitariano.

CLIENT: SOUPS N' SALADS
ANO/YEAR: 2022
HYDERABAD // INDIA



Soups n' Salads®
Hyderabad, India
A PROJECT BY BODEGA DESIGN STUDIO


CREATIVES
Artur Cunha
Eduardo Brandalise
 
WHAT WE'VE DONE
Visual Identity, Verbal Narrative, Packaging


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FOLLOW US: @saybodega
WEBSITE: bodega.design


Soups n' Salads
Published:

Soups n' Salads

Between Amjad's Farm and your table, there is us. It's the prerogative of being simple, direct and focused on freshness that gave us the design p Read More

Published: