Ground Spirit Organics - Visual Identity & Packaging Design
Creative Concept / Visual Identity / Brand Language / Naming / Packaging Design
Steeped in rich tradition and fiercely guarded for its healing properties, Ceylon Cinnamon is the only unique true source of cinnamon. Sourced from the South Coast of Sri Lanka, Ground Spirit Cinnamon was designed to celebrate the 90% female workforce that helps to create it, as well as the healing properties that this spice embodies. Focusing on Ayurvedic traditions; the rich belief that health and wellness are finely woven together through mind, spirit & universe are shown through Ground Spirit’s visual identity in a fresh and modern way, to differentiate it from other more traditional spice brands.
Location: Sri Lanka
