Museum of Contemporary Art and Design (MCAD), Manila
 
Initially called Toy Box, Play Studies is a...
 
“...project conceived by the director Andrés Morte to develop creative new methodology aimed at students and professionals, in order to support more interaction among the various artistic disciplines. It was re-conceived to work with the teachers in an art college (Benilde’s School of Design and Arts) rather than with its students."
 
Photo album of the exhibition opening (MCAD Manila)
Exhibition opening print invite (front side)
Exhibition opening print invite (back side)
Exhibition foldout guide
Social media promotion through MCAD Manila's official media channels
Exhibit entrance signage
The exhibit signage is visible upon entering the Benilde School of Design and Arts (SDA) Campus.
Design Aya Caringal
Design Consultant JC Salamat
Creative Supervision Joselina Cruz (Museum Director) and Mary Ann Josette Pernia (Education Head)
 
© Museum of Contemporary Art and Design (MCAD Manila)
 
February 2014
Play Studies
Published:

Play Studies

Branding and Integrated Marketing Communications program for an art exhibit.

Published: