It all started with seven super fruits, which are the base formula for the skincare products. For each customer who is struggling with every possible skin issue, the skincare brand wants to create a completely personalized experience. These super fruits become the inspiration for the brand identity. The graphic icons are based on these super fruits which correspond to the common skin problems. We believe that both products and packaging design should be eye-catching and informative yet functional. We designed a distinctive encasing mechanism that embodies the personality of the skincare brand.

CREDIT:

Client: Ikeda Group

Design Agency: Kong Studio