AnaF Borges's profileRaquel Reis Silva's profileAndré Torres's profileNuno Soler's profile+2

Houseling | brand identity

Multiple Owners
•
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity

branding • collateral • social media



HOUSELING is a real estate agency aimed at the luxury real estate market. They challenged Itsanashow Studio to create a graphic identity away from the typical image of "real estate business" — cold and aggressive. They bet on their success and achievements to highlight their services. They use different strategies and tailored advice, guidance, sale and rental processes.

THE CHALLENGE
To develop an elegant visual identity mirroring the brand's distinction, combining sales and consulting real estate under a minimalist but bold perspective.

THE SOLUTION
Based on the floor plan of a house/building, we were inspired by the drawing of the main lines of a room for the construction of the logo's symbol. As a result, we declined this concept for the lettering that makes up the brand name. We opted for a strong and distinctive chromatic palette. A classic and elegant green with a vibrant and bold orange, giving the desired elegance and "boldness".


Directed by: Itsanashow Studio
Art Direction: Ana F. Borges
Graphic Design: Raquel Reis Silva
Copywriting: Nuno Soler
Project Manager: André Torres

Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity
Brand Design brand identity branding Corporate Identity graphic design logo luxury brand real estate social media visual identity


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Houseling | brand identity
Published:
AnaF Borges's profileRaquel Reis Silva's profileAndré Torres's profileNuno Soler's profile+2
Multiple Owners

Owners

AnaF Borges's profile
Lisbon, Portugal
Raquel Reis Silva's profile
Lisbon, Portugal
André Torres's profile
Portugal
Nuno Soler's profile
Lisbon, Portugal

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Itsanashow Creative Studio

Houseling | brand identity

HOUSELING is a real estate agency aimed at the luxury real estate market. They challenged Itsanashow Studio to create a graphic identity away fro Read More

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