'The Seamless Luxury of Exceptional Character'
Our brief: Promote and generate sales of the Mercedes-Benz GLB Online Special Edition SUV, that will only be sold online.
Insight: We all despise it when our journeys are interrupted.
Rationale: The limited GLC online edition’s SUV design, comfort highlights, safety features and other unique specs allows us to seamlessly transition from one adventure to another.Our online also allows your seamless transition from your old car to a new one.
The Big Idea: Seamless Luxury
