CERAMICUPS
CERAMICUPS is a brand of Eucalipto Studio and is on a mission to create a social movement in Oaxaca, Mexico, by introducing an eco-friendly solution to the single-use takeaway cups found in cafes and restaurants.
The cups are handmade and hand painted by the Mogote Ceramica workshop in San Martin Tilcajete, Oaxaca.
Being a handmade product, I decided to handcraft the design of the set to take the photographs.
First I made a sketch on how to communicate the CERAMICUPS catalog through the only means of communication that the brand uses, Instagram.
The brand has 9 different colors and I wanted to base the photographs on a 3-row grid.
The first row using the blue colors, then the greens and finally the earthy colors.
Set Design, Art Direction and Photography by Shava Cueva
Digital paint in Adobe Photoshop
Digital Sketches
First prototypes
Behind the scenes
