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Lay’s - Crunchy Sounds Drive eCommerce Boom

Final Video
About the project

This video is a case study for Mindshare China of a campaign that was quite fun, so we made a fun and colorful design to match the spirit of the campaign but also that of the brand.

Additionally, the campaign had a very important audio element to it, so we included that dimension on the edit and sound design. 
Design Process
Lay’s - Crunchy Sounds Drive eCommerce Boom
Published:

Project Made For

Lay’s - Crunchy Sounds Drive eCommerce Boom

Published: