About
Latam Reel is an audiovisual project created to show Edelman Latin America to new clients during 2022. It is a cover letter that not only brings animation, composition and design skills; but it shows some success cases that have been an important part of a path marked through PR and advertising by the company.
This reel's concept based on telling people much of what we are in an entertaining and close way. In this way we created a graphic concept that allows us to be diverse, experimental and attract attention using typographic compositions in combination with textures, grids and photography.
Credits
Head of Design: Guillermo Valencia.
Art Direction: Esteban Diavanera, Nubia Navarro.
Motion Designer: John Muñoz, Sebastián López, Camilo Ojeda, Johana Garcia, Gino Lloreda.
Motion Designer: John Muñoz, Sebastián López, Camilo Ojeda, Johana Garcia, Gino Lloreda.
Creative Producer: Carla Vásquez.
Fonts used: Druk Condensed Super, Druk Wide, Postertoaster mono, Anybody Variable.
Fonts used: Druk Condensed Super, Druk Wide, Postertoaster mono, Anybody Variable.
Music: https://enterprise.shutterstock.com/es/music/track-478106-yellow-jackets.
