Ayam Geprek Ben'Tuman is a Geprek Chicken brand that has an outlet in Temanggung, Central Java, Indonesia. This brand was founded in 2021. This project is a Logo Rebranding project that was carried out because Ayam Geprek Ben'Tuman plans to make its brand system a franchise. Ayam Geprek is a fried chicken that is beaten until it is sliced and then given a spicy chili sauce on its top, then given other condiments such as fresh vegetables as a complement.
From the client's side, this project was made only to redesign the shape of the Ayam Geprek Ben'Tuman logo. Because it was considered potential to be continued, I took the initiative to design the overall appearance of Ayam Geprek Ben'Tuman's branding for portfolio purposes.