Creative Director: Tran Vu Tuan Dang
Senior Art Director: Dui Dui
Senior Art Director: Dui Dui
Copywriter: Trang Luong
Designer: Anh Van Hoang
Background: OMO Vietnam was kickstarting their impactful Green program of "A tree at home is a tree in forest". Hence, we encouraged mom to perform just a small act of planting a tree at home, she would create a long term protection for her next generations through a digital campaign to deliver this message.
Concept: Homeland Astronaut - if there were no tree on this planet, Earth would turn into a strange place where all astronaut-to-be could explore.
1. MUSIC VIDEO
2. MICROSITE