Forno d'Asolo - Creative Direction
Forno d'Asolo, a renowned brand in the Italian baking industry, annually hosts a sales convention that unites their team and partners. For the year 2022, the company sought an engaging and distinctive Creative Direction that would truly embody the essence of the convention while showcasing Forno d'Asolo's latest bakery creations and innovations at the renowned entertainment arena, Palariccione, in Riccione, Italy.
With an in-depth understanding of Forno d'Asolo's commitment to delivering excellence in the baking world, the team meticulously planned and collaboratively crafted the captivating concept "NOI" (= "US"). This immersive experience seamlessly combined curated visuals with coordinated execution, leaving a lasting impact on every aspect of the event, from inception to execution.
The NOI Sales Convention 2022 stands as a testament to the collective efforts and dedication of the team involved, underscoring the success of crafting an exceptional and memorable event. It exemplifies the power of effective creative direction in authentically representing the spirit of the NOI convention and solidifying Forno d'Asolo's position as a leading brand.
