CLIENT / Cotoneve is an italian beauty brand, especially known for its production of cotton discs and make-up removers. Cotoneve pre.B is its latest line of beauty products, offering a complete three-steps beauty routine
based on sustainable prebiotics formulas.
TASK / Create an integrated communication in order to launch the new range Cotoneve pre.B.
The production includes a digital video spot, six video tutorials, displays, digital out of home and social media contents.
SOLUTION / A storytelling that focuses on self care and illustrates the new range products
with their prebiotic-based formulas and the three-steps easy beauty routine.