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Park Avenue Tradeshow AW 2014 ( Visual Merchandising )

Space Design for the range preview for Park Avenue -  Autumn Winter 2014 for all dealers ranging from Trade Channels,  Multi Brand Outlets ,Large Format Stores and Exclusive Brand Outlets was held recently in the premises of the Raymond Headquarters in an area of about 5400 sqft.
 
Attached are images of the space design.
Initial 3-d rendered images for the same.
The main Entry Signage.
The Brand Mnemonic greeting all visitors on the Entrance.
Luxus by Park Avenue is a whole new world of Luxury Dressing.
Crafted for a Luxurious hand feel, the category is specially designed and tailored with details.
Park Avenue Woman is another vertical by the Brand for all women, which introduces relaxed dressing for the working class.
Dress Casuals by Park Avenue is both work-wear and casual dressing. This category is more Smart Casuals.
Detailing with Props and Accessorizes.
Warm and Deep colors layered for a winter look.
Demo video's running for the techno-savvy walk-ins on I-pads across the venue.
Key Innovation & Iconic Product Display's.
Park Avenue Tradeshow AW 2014 ( Visual Merchandising )
Published:

Park Avenue Tradeshow AW 2014 ( Visual Merchandising )

For Park Avenue - Autumn Winter.

Published: