Client:
Vinulfrancez
About the client and his business:
Ciprian is a trained and knowledgeable wine professional who obtained the certificate for tasting and consulting in the viticultural field by joining the Paris Wine School. He spent some time in France and worked as an expert assistant in a group that organises online wine auctions. Thus, he gained valuable information about the most famous Grand Crus in the world.
Once back in Romania, under the identity of Vinulfrancez (French wine in Romanian) he wants to share all the authentic tastes found in France. He collaborates with local restaurants and vineyards, organising various wine tasting events. He also set up a wine club with people he met at tastings and who share his passion for wines. He shares special wines with them and they are the first to be announced in case of organising new events.
The challenge:
The main goal of the new design concept was to show all potential collaborators that Ciprian brings to the Romanian market all the know-how accumulated in France. I also wanted to capture the sophistication and elegance behind a good glass of wine.
