Polestar O₂
Our friends at Polestar asked us to create a visual story for the launch of the Polestar O₂. In this project, we have conceptualized the film with full responsibility. We made three films with accompanying still images and below is the first film - the design film.
The performance O₂ car is driving through a dark landscape, inspired by the Lanzarote’s black lava sand. We wanted the car to stand out - we called it the “blue dot”.
We used slow-motion and macro shots to capture the many design features. A mixture where art and technology merge.
Credits // Production, Animation & 3D: Brickland // Client: Polestar // Sound design: Francis Novotny
Software // Cinema 4D // Redshift // Octane // Resolve // Premiere Pro
"The Polestar O₂, the electric roadster concept car, does not only exist to create lust (although it certainly does). It exists to announce a paradigm shift in the sports car. One that proves that the premium alternative, the fun alternative and the sustainable alternative can be one and the same."
Polestar's CEO Thomas Ingenlath and design director Maximilian Missoni discussing the concept in this film.
