Joana Gerardo Rey's profile

Book // Valter Hugo Mãe

// BOOK DESIGN
A DESUMANIZAÇÃO
A NOVEL BY VALTER HUGO MÃE
*this is an academic project
// Concept

Almost everyone alive has already lost someone important, and when that happens, there’s a feeling that is left inside of us, so...

What can we do with the love that remains after losing someone we love?
What can we do with this feeling that is still alive for someone who is no longer here?

In order to develop the concept of this collection, not only I had these questions in my mind, but also something that once was explained to me by a friend. He said that in his culture, when a person looks at a cardigan that used to belong to someone dear that is gone, is the moment when the realization of the lost actually happens.

The function of a cardingan is to protect people from the cold and warming them, so having this notion in mind, the idea of the book design happened.
Books are covered with jackets. they not only serve to identify the book, but also protect the words.
Therefore, in order to represent the feeling herein, the books of this collection have lost part of their jackets.
// Technical things about this book

Text Credits // Valter Hugo Mãe
Art Direction and Editorial Design // Joana Rey
Cover Photo // Joana Rey
Printing // Ângela Domingos at IPT Printing Lab
Binding // Luís Rendeiro at IPT Binding Workshop

Dimensions // 152 x 235 mm
Paper // Eural Recycled Paper by Arjowinggins

Special Thanks to // Professor Gonçalo Falcão, Ângela Domingos, Sr Luís Rendeiro, and of course, Valter Hugo Mãe for creating this incredible, Icelandic imaginarium!

Thank you so much for watching!
Book // Valter Hugo Mãe
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Book // Valter Hugo Mãe

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