Rótulo vencedor de concurso 99designs. Além do rótulo, foi criado o logo e a ilustração com base no briefing do cliente.
Briefing
For the label we would like to include a big illustration of a mermaid.The mermaid need to have a dark, sexy, playful aspects. It needs to shows the "monster" side while keeping the attractive, flirtatious side dominant.
For us the mermaid is a parallel of the alcohol, being attractive at first but if you let it seduce you too much it might ruin your life, drawn you in the abyss.
L'enjôleuse is a french term to design a person that abuse , fool others by seducing them , sweet talk to them.
In the future we might do different variation, so it would make sense to work with the winner again.
For us the mermaid is a parallel of the alcohol, being attractive at first but if you let it seduce you too much it might ruin your life, drawn you in the abyss.
L'enjôleuse is a french term to design a person that abuse , fool others by seducing them , sweet talk to them.
In the future we might do different variation, so it would make sense to work with the winner again.
