Rexona provides fresh start for a day.
To emphasize this, we used the power of music and create fake band names with their fake “start the day songs”.
To emphasize this, we used the power of music and create fake band names with their fake “start the day songs”.
Our design idea is to show the play button as it is the shape of “Rexona spray effect”
and place the Rexona bottle just in the right spot.
So the next song is coming from Rexona to you all.
Client: Rexona
Advertising Agency: PunchBBDO
Advertising Agency: PunchBBDO
Creative Team
Chief Creative Officer: Musa Paça
Executive Creative Director: Erçin Sadıkoğlu
Creative Director: Mehmet Güven
Head of Art: Emir Anarat
Art Director: Anıl Darınç
Copywriter: Esma Akalın
Chief Creative Officer: Musa Paça
Executive Creative Director: Erçin Sadıkoğlu
Creative Director: Mehmet Güven
Head of Art: Emir Anarat
Art Director: Anıl Darınç
Copywriter: Esma Akalın
Account Director: Aylin Baysal, Livya Kuyumcuoğlu
Production: Bedia Aslı Aykut
Production: Bedia Aslı Aykut
