屏東縣政府-街頭藝人標誌識別設計 VIS

/ 設計理念

台灣屏東縣市近年在形象設計領域上大幅提升，從各個機關單位、活動場所、景觀藝術、文化傳遞都可以看見當地縣市府的重視，而此次委託設計的屏東縣街頭藝人標誌視覺，重新改頭換面，擺脫過去傳統古板制式的形象，以年輕活力的姿態與色彩來詮釋街頭藝術創作者，呈現新世代創新文化的風貌，也展現出舞動屏東的新形象。

屏東縣街頭藝人標誌視覺是主要由線條風格呈現；以屏東的”屏”字作為主要視覺主體，除了與其他縣市街頭藝人標誌能產生差異性能外，也能一眼辨別區域性，具強烈的專屬感；我們將街頭藝術者的其中一項表演項目-舞蹈，融入屏字裡，展現如同個表演者般在街頭盡情演出且停留在最美姿態的一刻，每個區段線條再加入不同的鮮明飽和色彩，代表著不同性質的項目精彩演出，展現出年輕、舞動、清新、文藝氣息的活力氛圍。

/ Design concept

Pingtung County, Taiwan has greatly improved in the field of image design in recent years. From various agencies, activity venues, landscape art, and cultural transmission, it can be seen that the local county and city government attaches great importance. , re-make a new look, get rid of the traditional image of the past, and interpret the street art creators with a young and energetic attitude and color, presenting the style of the new generation of innovative culture, and also showing a new image of dancing Pingtung.
The vision of Pingtung County's street artist logo is mainly presented in line style; with the word "screen" in Pingtung as the main visual subject, in addition to having different performances from other county and city street artist logos, it can also distinguish the region at a glance, which is very strong A sense of exclusiveness; we integrated one of the performance items of street artists-dance into the screen characters, showing the moment when performing on the street like a performer and staying in the most beautiful posture, and adding different lines to each section. The bright and saturated colors represent the wonderful performances of different projects, showing a youthful, dancing, fresh and artistic atmosphere.