Problem:
People do not know what to cook at home and therefore buy things in the supermarket without meaning.
Objective:
Create an app that gives users a place to make their market lists, have new recipes to be able to cook with variety and save the recipes that they will cook later, with the right ingredients, to be able to associate them with their market lists.
Solution:
The application will provide the solution of creating a space where users can see recipe ideas for cooking, choose the ones they like the most and associate them with market lists to save time, motivate themselves with the kitchen and eat varied.
After the analysis of the competition and the need to give a different vision, it has been found the need to create an innovative product that differentiates itself and improves the flaws that its biggest competitor has.
We can't name the competition.
The first step that has been taken from the product area has been to create a first approach to the web that solves this problem.
By contacting us, they have seen that there was a great need to work on the UX with previous work before continuing to build the final product. Without vision and without previous research, a successful and useful project for potential users cannot be tackled.
By contacting us, they have seen that there was a great need to work on the UX with previous work before continuing to build the final product. Without vision and without previous research, a successful and useful project for potential users cannot be tackled.
User Person:
Young people who work remotely usually between 24 and 35 years old, who do not hate cooking but who do not spend enough time in the kitchen to fall in love with it. Both Javier and Romina are busy working on the technology project they work for and live together. They are department mates but they don't usually agree on shopping or cooking and that's why they always end up cooking the same thing.
Work on architecture proposal by wireframes for product team
In the creation process, we have found ourselves with a big problem: That the creator of the website finds that his MVP is not yet defined and that from UX we find paths that have NOT yet been thought of.
This happened when brainstorming with a first draft of low-quality wireframes by hand.
After teaching them certain problems to move forward, we had to show them how a more visual idea would look in art so that they understood where the real problems were. Now we continue working on low quality until defining the architecture and solving various doubts that arose in the work sessions.
Right now we are in the process of creating the userflow and taskflow.
We are creating different proposals to further understand the needs of the product and the work is joint between the work of design and UX content and the product area.
This work is in process.
