TREDEX CATALOGUE 2022
The aim is to raise awareness about the new TREDEX 2022 catalogue by reaching out to SARA Group online & offline customers and announcing the release on all digital channels.
• Brand: TREDEX
• Project name: TREDEX CATALOGUE 2022
• Market: Saudi Arabia and the United Arab Emirates
• Goal: Launch the new TREDEX catalogue online
• Duties: Campaign planning, visual direction, building the skeleton for the landing page & mailer, setting the campaign budget, content scheduling & caption.
• Brand: TREDEX
• Project name: TREDEX CATALOGUE 2022
• Market: Saudi Arabia and the United Arab Emirates
• Goal: Launch the new TREDEX catalogue online
• Duties: Campaign planning, visual direction, building the skeleton for the landing page & mailer, setting the campaign budget, content scheduling & caption.
Amplification Plan:
• Social media post
• Mailer
• Web implification
• SMS
• Employees announcement
• Social media post
• Mailer
• Web implification
• SMS
• Employees announcement
The mailer is divided into three sections:
- Clickable visual.
- Text + CTA button that redirects users to a landing page where they can download or browse the catalogue.
- GIF displaying catalogue pages.
- Clickable visual.
- Text + CTA button that redirects users to a landing page where they can download or browse the catalogue.
- GIF displaying catalogue pages.
TONE OF VOICE
