Parlour / Halstead Property Development Marketing
A 12-story residential sanctuary of timeless elegance, Parlour is a modernist reinterpretation of the history of Park Slope, Brooklyn.
Conway+ was tasked with creating an identity system evocative of the neighborhhood’s rich culture and inspired by the Palazzo de Civitta in Italy.
Taking cues from the building’s magnificent facade and arched windows, which were essential in the design of the logo, our team developed a series of illustrations and visualization tools that underscored the sleek, light-filled residential interiors.
