UNUSUAL VALENTINE - ROOMOURS
This is a project for Roomours' on the occasion of Valentine's Day. We wanted to celebrate Valentine's day as a brand and benefit from the high purchase intent during this period of the year, while keeping in mind the brand's main audience in Saudi Arabia.
• Brand: Roomours
• Occasion: Valentine's Day
• Project name: Unusual Valentine
• Market: Saudi Arabia and the United Arab Emirates
• Goal: To encourage customers to visit the website and mobile app to purchase gifts on the occasion of Valentine.
• Duties: Campaign planning, visual direction, building the skeleton for the landing page & mailer, setting the campaign budget, content scheduling & captions.
• Brand: Roomours
• Occasion: Valentine's Day
• Project name: Unusual Valentine
• Market: Saudi Arabia and the United Arab Emirates
• Goal: To encourage customers to visit the website and mobile app to purchase gifts on the occasion of Valentine.
• Duties: Campaign planning, visual direction, building the skeleton for the landing page & mailer, setting the campaign budget, content scheduling & captions.
Better Together
After Aligning with the retail team on the product priorities, I wanted to show diversity in love, featuring a variety of products, and showing how they work well together.
After Aligning with the retail team on the product priorities, I wanted to show diversity in love, featuring a variety of products, and showing how they work well together.
To drive traffic to the website and mobile app to purchase gifts for Valentine's Day, I made sure to prepare some social media posts promoting the Roomours application and free delivery service to encourage customers to buy.
