Diego Otero's profile

Lex Artis, lawyer firm branding

Brand design for a new lawyer firm focused on solving legal problems and litigation. Client expectations were to start a bussines with a fresh, strong and young image that reflects his philosophy, an aesthetic and clever way of doing. Art law (lex artis) as a duality of concepts are reflected through graphics in mixture of ordered and disordered stripes. The result shows how formality can live with a little chaos to deviate from the standard design scheme for a law firm.

Client: Lex Artis, Asesorías y Litigios
Design and consultancy: Diego Otero
Lex Artis, lawyer firm branding
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Lex Artis, lawyer firm branding

Developed for a partnership of young lawyers, this project focused on showing the brand philosophy, art law (lex artis) as a duality of concepts Read More

Published: