falls
Ouigo
Ah, ski holidays… for some people, it’s all about seamlessly gliding down the slopes. For others, it can be more… challenging. But thanks to Ouigo’s cheap tickets to the mountain, it’s never been easier to go back and try again until you get better. We decided to celebrate people’s falls with a video made of real footage to promote Ouigo’s tickets.
Stratégies – Création du jour
Credits
Agency: Rosa Paris
Creative directors: Gilles Fichteberg & Jean-François Sacco
Art director: Nazgol Athari Nejad
Copywriter: Hélène Boudin
Editor: Yann Lesteven
