Developing a consumer facing identity that harnessed the combined heritage of both the traditional Omakase offering and Head Chef, Tomoshiro Marshall Oguro's own personal flair.
Bay Nine Omakase is a premium Japanese restaurant, located within the iconic heritage building, Campbell's Stores in Sydney Australia.
Heritage; Owned and operated by The Venues Collection, it was imperative that we incorporated the collective’s strict ethos of exquisite service and high quality food and beverage, whilst incorporating a modern and culturally respectful brand, relevant to it's desired audience.
Inspired; Secondary elements are inspired by the exterior patterns of fish available on the menu. By focusing on a portion of the detail, the identity invites curiosity, much like the nature of Omakase.
Brand Coherence; above and beyond the usual, we provided additional assets in order to apply the Brand at every touchpoint, including cutlery and menu design.
Let's Collaborate / Eze Cortez / www.ezecortez.com
