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SEO vs SMO the basic difference

SEO vs SMO the basic difference
SEO and SMO are the two effective strategies of digital marketing that no business can neglect. Thanks to the advantage they offer for business growth across the web.

However, there are a few points that make both strategies different from each other. SEO drives relevant traffic to your website whereas the goal of SMO is to build brand awareness.

An effective SEO strategy generates inquiry on your website, whereas SMO helps businesses to strengthen their brand loyalty.

SEO is all about creating quality backlinks while SMO uses social media channels to target relevant audiences.

When SEO doesn't need social engagements for promoting your site, SEM is completely dependent on social reviews.

Periodic search engine algorithm updates can affect the performance of an SEO strategy while these algorithm changes don’t affect the SMO results.

Are you confused about which digital marketing strategy to choose for growing your business? Well, it completely depends on your business goals. Get free expert guidance to know what’s best for you.


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SEO vs SMO the basic difference
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SEO vs SMO the basic difference

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