The objective for this assignment was to re-brand Maru-ya's business tools.

This comapny is a traditional miso maker that has been established since 1337. They are very pround of their miso making and it shows on their web page. However, the existing business tool did not reflect their pride and joy in miso making.

 

To accentuate their pride and their history, I have created a business tool that emphasises on their logo. I have also created small booklets that could be attached to each paper bag with small stories of how miso is made.