LOST ARK 2022 ROYAL ROADERS



Overview
'LOST ARK' is Smilegate's MMORPG game. It has exceeded 20 million users in three weeks 
since its launch in more than 160 countries around the world. 
The 'Lost Ark 2022 Royal Roaders', which will be held for the second time since 2019, 
was held at V.Space Of VSPN.

VSPN KOREA has produced the league title, OAP Package, and LEDs.








Title
The traces of the battle left over the Royal Road toward the stadium and the fierce battle scene between characters express the rough process of becoming a Royal Roader.




OAP Package

We used navy color as a main color to create a calm feeling and gold color to add some luxury. 
The main shape is taken from the shape of a flag so that you can recall the way to the Royal roaders.




Stage LED
According to the concept of Royal Roaders, 
we used optical flares to add lights and gold color to expressed luxury and grandeur.




Sub Package
For unity with existing packages, color tones using blue and yellow were taken as they were, but brighter colors and cute fonts were used to give a lighter and more lively mood than existing packages. We worked on lower thirds for the sub contents, and few of short intro or ending stuff.




Credits
Client: Smilegate
Agency: VSPN KOREA

Creative Director: Jang Wang-kyu​​​​​​​
3D Designer: Hyun Joo-yeab, Nam Yeon-woo
2D Designer: Heo Seo-young, Sung Soo-ha


© VSPN KOREA.




LOST ARK 2022 ROYAL ROADERS
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