ASSIMA MALL
The six levels Assima Mall is featuring a mix of brands from contemporary, to high-street, The mall set to have an enormous lifestyle and leisure element which will include a cinema, gym, spa, food area and great entertainment for the whole family.
Assima's second part is the business tower, 54 story Assima Tower with an area ranging from 1000-1,300 square meters and will consist of more than 150 offices, where views will be city and sea facing
WORK
When Assima members sit with us to work on a launch campaign of Assima Mall, we wanted to showcase what makes this mall unique.
The idea was inspired by the great architecture of the mall and its brand elements, So we created a portal in the shape of the mall architecture (top view) and made the models enter through it to explore the mall with its sets of activities that include entertainment, shopping, dining, hospitality, and fitness.
- Teaser -
.
.
.
.
.
.
Reveal
.
.
.
.
.
.
.
On Social Media
.
The print test
BTS
Credits
Creative director | Ossama Hakim
Art Director | Mohamed Rayan
Photographer | Faisal Al Bisher
Production house / CGI | Badr Diab (Timeline Production)
Animation | Kareem Zalatimo
Account Manager | Pavlos Kalaydjian / Forat Nehmani
Client | Assima Mall
Agency | WT Kuwait
THANKS FOR WATCHING.
