Simple Simple
Simple Simple is a branding for a four-part event series of Pax.
Pax is a church-planting project of the Free Evangelical Church Germany in Augsburg. The goal is to re-introduce young people to the church and the Christian faith. As part of Pax's first public church services, an event identity was developed that included flyers, a social media campaign, merchandise, signage, lanyards and other print media.
The event series focuses on the topic of simplicity. In doing so, the four events address four different perspectives on the subject. For each of these four perspectives, a symbolic form was developed, which together allow for an abstract and playful approach to the design. Reduced colors and typefaces pick up on the theme of simplicity and create a unique look and feel.
This event branding was created as a team effort between Ronja Vetter and Sarah Hauffe and was actualized and implemented in February 2022.
Design, Content & Photography
Ronja Vetter & Sarah Hauffe
