Picasso. L'altra metà del cielo
Country & Year
Italy | 2018
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Industry
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Services
Creative Direction | Exhibition Design
Pablo Picasso and the unresolved relationship with the woman: this is the heart of Picasso. L'altra metà del cielo (The other half of the sky), an exhibition that involves three evocative places in Puglia, telling the story of the Spanish artist's genius through a wide selection of works from private collections.
The project, from the design of the logo to the exhibition solutions, from the definition of the posters to the development of online and offline promotion, responds to the need to create a multi-campaign for an event developed in three different locations and with three different types of exhibits: ceramics, graphic works, an unpublished collection of shots of Edward Quinn and Robert Capa.
