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Ainul Cookies & Co

Ainul Cookies & Co
Visual Identity Development & Packaging Design

Ainul Cookies & Co is made with passion and love for freshly baked homemade cookies. The brand came to Diff Studio with an existing logo. We comprehensively build a visual identity for the brand with secondary elements which includes icons, colour palette and imagery typography.

The elements are later on adapted to different media & mediums – packaging, stickers, brand stationaries, etc.



A brand icon is a symbolic element that carry powerful universal values making it instantly recognisable, by indicating the ownable and distinctive codes. We extensively uses Ainul Cookies & Co existing logo in a smiley that will be widely use across their medium.

Quotes are words that directly deliver a message. It’s tone and manner, we combined them with creative treatment, playing a big part in portraying the brand message.

The identical smiley face which only belongs to Ainul Cookies & Co.
For a store like Ainul Cookies & Co, menu is a key conversion. Customers tend to look and decide on the products to purchase. Hence, instead of just listing the products available, an instruction/directory of ways to order are implemented in their menu board.

For a customer to perform the desired action, the copy of the menu, design and usability element were put together in creating a seamless viewing experience.

Ainul Cookies & Co
Published:

Ainul Cookies & Co

Ainul Cookies & Co visual identity design and packaging design. Ainul Cookies & Co is made with passion and love for freshly baked homemade cook Read More

Published: