OPPORTUNITY
Redesign a dysfunctional magazine’s cover, table of contents, and feature spread.
SOLUTION
Horns and Hooks magazine is a leading western outdoor adventure magazine. Focused on hunting and fishing in the western United States, they produce reader-submitted stories. The previous layout design was disconnected from the cover and there was no clear design scheme unifying the stories. The redesign features a clean design with a cohesive typography system. The color palette fuses the great outdoors with refined photographical and typographical choices.